Identify Ideal Customers


Selecting ideal customers is critical.

Businesses have to identify the resources they need to reach the customers they want. For entrepreneurs, resources can be constrained and their brands little known. Surprisingly, few entrepreneurs clarify their core customer selection criteria.

Entrepreneurs can over focus on what is easy to them as a seller, versus how to meet their customer's needs. By selling to anyone willing to pay a certain price, businesses use up their resources and limit their growth. 

We'll guide you through using a systemic approach to target your ideal customer without wasting months of your time or most of your resources. 

This workshop includes:

  • Identifying what customer's problems & pains are

  • Having the right approach to solve those problems & ease those pains 

  • Keeping your customers over time 

  • Identifying the different customers that come with different transaction costs for the seller

We work with individuals and groups who are looking to start a business as a worker-owned enterprise. Bring any other entrepreneurs looking to strengthen their business model before launching. 

RSVP below!

We have a 5 month Co-op Academy that begins in September 2018. It's a free course for folks who have at least one other partner, to get coaching and educated on the technical side of your business.

We call it a "boot camp" for cooperative startups. You get broad services such as one-on-one coaching, a mentor in your industry, access to legal services and fair financial services for loans. 

So you can go from idea, to launching your business in under a year

Apply directly:

May 09, 2018 at 6:00pm - 8pm
Family Enrichment Center
940 Garrison Ave
Bronx, NY 10474
United States
Google map and directions
Ileia Burgos · · (718) 617-7807 x 704

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